Interviews are a crucial part of many podcasts. Here are some tips to conduct effective interviews:
Understand their background and work to ask informed questions.
Encourage your guest to share stories and insights rather than simple yes or no answers.
Make your guest feel at ease to foster a natural conversation.
Pay attention to your guest's responses and be ready to ask follow-up questions.
Maintain a good pace and energy throughout the interview to keep listeners engaged.
"A great interview is a conversation, not an interrogation."
"E o consumidor final vai olhar para o veículo e vai dizer: este carro tem esta pegada carbónica e vai ser um fator determinante."

In this episode of the Connected Shopfloor Podcast, Marco Tschan sits down with Rui Cernadas, the Chief Operating Officer at Adalberto Textile Solutions, to explore the intersection of high-level strategy and the reality of the factory floor.